How to design a Customer Journey Map

We already know what a customer journey map is, but now we are going to [...]

Metric for customer experience.

The metric in the customer experience is the first step towards an improvement in the [...]

What is the customer journey map and what it for?

The Customer journey map is key to manage the customer experience, in this post we [...]

Quantitative customer metrics.

In the following post we will analyze how to align the company around mainly quantitative [...]

Employee engagement key to business competitiveness

Fundamental to human resource management is the analytics of human resources related data. These qualitative [...]

Reduce key customer dissatisfaction points for a good customer experience

Customer experience can be negatively impacted by issues that occur repeatedly or others on an [...]

Tasks in managing the customer experience.

Customer experience management involves a series of roles and responsibilities that it is good to [...]

Customer experience and customer loyalty.

Creating a superior customer experience is one of the key objectives for organizational success.  Every [...]

Employee engagement improves the customer experience.

Different jobs have correlated employee engagement with customer experience. When there is a greater degree [...]

Impact of customer experience management.

Customer experience management has a clear impact in three specific fields. Therefore, developing it properly [...]